OVERVIEW:

CloudHealth by VMware sponsors 200+ global cloud tradeshows and events per year - each spanning multiple days, thousands of attendees, multiple languages, and design requirements. Each show was so unique that it gave our team the opportunity to be really creative with the campaigns we executed and the themes we were able to test out on attendees.

Our goal was to generate brand awareness of CloudHealth’s key benefits through actionable business drivers and bold visuals. These branded campaigns consisted primarily of booth graphics, collateral, direct mail and swag, airport signage, videos, landing pages, and digital ads.

MY ROLE:

Brand Manager
Graphic Designer
Booth Designer
Prep files for press
Digital Graphics